UNFOLD MEDIA
Inciteful Stories. Driven By Design.
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HubSpot Creative

HubSpot knows how to rock the boat. When it created an all-in-one marketing and sales software platform for small businesses it sent spammers running scared. In return HubSpot’s customers have grown at a rapid clip over the last ten years.

Part of our job as the in-house creative group is to celebrate those customers for all that they do.

15 Thousand Thanks

Role Creative Strategy, Direction & Storyboarding

If you ask anyone at HubSpot, they’ll tell you: we love our customers. All 15,000 of them! To celebrate this momentous milestone in a truly HubSpotty way, we gave 15,000 thanks (in the form of orange ping-pong balls, of course) to each and every one of our 15,000 customers.

State of Inbound, 2016

Role Creative Strategy, Direction & Design

The face of inbound sales and marketing will irrevocably be changed in the next five years. Furthermore the way consumers interact with content along with the shifting expectations around more personalization and customization will change. HubSpot, being a leader in the Global inbound movement understands that, which is why we release globally and on an annual basis, The State of Inbound.

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Japan Office Opening

Japan Office Opening

Role Creative Direction

HubSpot wanted to go big in Japan and therefore needed to make a splash with the new office opening in Tokyo beyond just the usual fan fair of C-level executives meeting and greeting. So in an effort to ingratiate ourselves within the Japanese market we focused heavily on business cards as well as other printed materials that acted both as informative materials as well as keepsakes for visitors to the new office.

Academy Campaign

Academy Campaign

Role Creative Strategy, Concept, Art Direction and Design

Academy is the educational arm of HubSpot that enables marketing and sales entrepreneurs to become certified, agnostic of our products, in the inbound methodology. Problem was Academy was pretty much a best kept secret. They needed an awareness campaign idea brought to life through social media minded videos, print oriented ads delivered on Pinterest along with supporting blog posts.

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